Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.

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TextSeries: Advanced marketing seriesCopyright date: 2010Description: viii, 202 pages illustrations ( same colour) 25 cmContent type:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	GSU Library Epoch General Stacks	HF5415.5BAR (Browse shelf(Opens below))	Available		50000001161

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Previous	HF5415.2BEN Key marketing metrics : the 50+ metrics every manager needs to know /	HF5415.32ARN Consumer culture theory /	HF5415.32ARN Consumer culture theory /	HF5415.5BAR Relationship marketing : a consumer experience approach /	HF5415.5SWI How to wow : 68 effortless ways to make every customer experience amazing /	HF5415.55MOR Handbook on research in relationship marketing /	HF5416.5SEU Freemium economics : leveraging analytics and user segmentation to drive revenue /	Next

includes index

Includes bibliographical references and index.

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