Marketing: Making the future Happen (Record no. 797)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00927nam a22002777a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220629144616.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220629b |||||||| |||| 00| 0 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 01111 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | LCC |
| Language of cataloging | eng |
| Transcribing agency | GSU |
| Modifying agency | GSU |
| Description conventions | rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF541.1COR |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8COR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Corkindale, David; Balan, Peter; Rowe, Caroline |
| Relator term | authors |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing: Making the future Happen |
| Statement of responsibility, etc. | Corkindale, David; Balan, Peter; Rowe, Caroline |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Melbourne |
| Name of publisher, distributor, etc. | Nelson Publishing Company |
| Date of publication, distribution, etc. | 1996 |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | c1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii;212pages |
| Other physical details | illustration ( same colour) |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rda content |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rda media |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rda carrier |
| 500 ## - GENERAL NOTE | |
| General note | includes index |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1- What is Marketing?; 2- Understanding Customers 3- Getting the complete ' Match' Right: The marketing link. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
No items available.