E-commerce 2023-2024 : (Record no. 2826)

MARC details
000 -LEADER
fixed length control field 02059cam a22002777i 4500
003 - CONTROL NUMBER IDENTIFIER
control field GSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260709145200.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230629s2023 us |||||||||||000 0|eng|c
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292449722 (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency Adli
Language of cataloging eng
Description conventions rda
Transcribing agency GSU
Modifying agency GSU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5548.32
Item number LAU
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Laudon, Kenneth
Relator term author
245 10 - TITLE STATEMENT
Title E-commerce 2023-2024 :
Remainder of title business. technology. society /
Statement of responsibility, etc. Kenneth C. Laudon, Carol Guercio Traver.
250 ## - EDITION STATEMENT
Edition statement Eighteenth edition,
Remainder of edition statement Global edition
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Harlow :
Name of producer, publisher, distributor, manufacturer Pearson Education,
Date of production, publication, distribution, manufacture, or copyright notice ©2023
300 ## - PHYSICAL DESCRIPTION
Extent 832 pages :
Other physical details illustrations ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. E-commerce 2023-2024: business. technology. society. provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta®, TikTok®, Netflix®, YouTube®, Walmart®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The 18th Edition features all new or updated opening, closing, and "Insight on" cases. Coverage reflects the latest developments in business, technology, and society that impact e-commerce, with text, data, figures and tables updated through September 2022. Each chapter ends with a section on careers in e-commerce that features job postings from online companies for entry-level positions. Tips on how to prepare for interviews and apply course knowledge to likely interview questions are included. This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Traver, Carol Guercio
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Short Loan
Classification part HF5548.32
Call number prefix HF
Call number suffix LAU
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     General Collection GSU Library Epoch GSU Library Epoch Short Loan 07/07/2026 Purchase 05833   HF5548.32 LAU 50000007002 07/07/2026 1 07/07/2026 Books