Dynamics of media writing : (Record no. 2690)

MARC details
000 -LEADER
fixed length control field 02060cam a2200277 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field GSU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260601155642.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210225s2022 caua f 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2021004777
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781544385686 (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency GSU
Modifying agency GSU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P96.A86
Item number FIL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Filak, Vincent F.
Relator term author.
245 10 - TITLE STATEMENT
Title Dynamics of media writing :
Remainder of title adapt and connect /
Statement of responsibility, etc. Vincent F. Filak.
250 ## - EDITION STATEMENT
Edition statement Third edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Los Angeles :
Name of producer, publisher, distributor, manufacturer SAGE,
Date of production, publication, distribution, manufacture, or copyright notice ©2022
300 ## - PHYSICAL DESCRIPTION
Extent xx, 280 pages :
Other physical details illustrations ;
Dimensions 26 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. "Dynamics of Media Writing Third Edition gives students transferable skills that can be applied across all media platforms-from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today's media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career. The Third Edition highlights recent developments in writing for websites and blogs, new interviews with working journalists on recent changes in the industry, and updated examples to show success digital media writing strategies"--
Assigning source Provided by publisher.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media
General subdivision Authorship
Form subdivision Handbooks, manuals, etc.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Journalism.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition Third edition
Classification part P96.A86
Call number prefix P
Call number suffix FIL
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     General Collection GSU Library Epoch GSU Library Epoch General Stacks 29/05/2026 B A I 05721   P96.A86 FIL 50000006795 29/05/2026 1 29/05/2026 Books