000 01249nam a2200289Ia 4500
003 GSU
005 20260727155146.0
008 060530s2006 xxu 000 0 eng d
020 _a9780357718803 (paperback)
040 _beng
_cGSU
_dGSU
_erda
050 _aHD62.7
_bLON
100 1 _aLongenecker, Justin Gooderl,
_d1917-
_eauthor
245 1 0 _aSmall business management :
_blaunching & growing enterpreneurial ventures /
_cJustin G. Longenecker, J. William Petty, Leslie E. Palich and Frank Hoy
250 _a20th edition
264 4 _aAstralia :
_bCengage ;
_c©2023
300 _axxiii, 712 pages :
_billustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes index.
520 _aThis book provides practical guidance on starting, managing, and growing a small business, covering entrepreneurial opportunities, business planning, financing, marketing, operations, and strategies for achieving sustainable growth.
650 0 _aSmall business
_xManagement.
700 1 _aPetty, William J. ,
_eauthor
700 1 _aPalich, Leslie E.
_eauthor
700 1 _a Hoy, Frank
_eauthor
942 _2lcc
_cRB
_e2oth edition
_hHD62.7
_kHD
_mLON
_n0
999 _c2876
_d2876