000 03253cam a22004934a 4500
001 872740
003 OSt
005 20220301091650.0
008 010622s2001 nyua b 001 0 eng
010 _a 2001017547
015 _aGBA1Z7689
_2bnb
016 7 _aCAT11098014
_2DNAL
020 _a0471369470
_q(pbk. ;
_qalk. paper)
020 _a9780471369479
_q(pbk. ;
_qalk. paper)
035 _a872740
035 _a(OCoLC)45714678
_z(OCoLC)48572691
_z(OCoLC)55964173
_z(OCoLC)55964179
040 _aLCC
_beng
_cGSU
_dUKM
_dAGL
_dBAKER
_dBTCTA
_dYDXCP
_dOCLCQ
_dOCLCG
_dIG#
_dBTN
_dOCLCQ
_dYJL
_dOCLCF
_dOCLCO
_dOCLCQ
_dMHH
_dOCLCO
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_erda
042 _apcc
049 _aAGLL
050 0 0 _aTX911.3.M45
_bM38 2001
070 0 _aTX911.3.M45
_bM38 2001
072 0 _aT120
100 1 _aMcVety, Paul J;Ware, J Bradley; Levesque, Claudette.
_eauthors
245 1 0 _aFundamentals of menu planning /
_cPaul J. McVety, Bradley J. Ware, Claudette L�evesque.
250 _a2nd edition
260 _aNew York :
_bWiley,
_c�2001.
300 _aix, 225 pages :
_billustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 221-222) and index.
505 0 _aPreface -- Institutional, industrial, and commercial menus -- Market survey -- Nutrition and menu planning -- Foodservice menus -- The yield test -- Standard recipes -- Recipe costing -- Characteristics of a menu -- Sales history -- Merchandising the menu -- Foodservice equipment analysis -- Appendix A: descriptive copy exercise -- Appendix B: descriptive terms for menus -- Appendix C: words frequently misspelled on students' menus -- Appendix D: culinary terms -- Appendix E: measurements -- Appendix F: a practical guide to the nutrition labeling laws for the restaurant industry -- Appendix G: National Restaurant Association's accuracy in menus -- Appendix H: menu marketing characteristics -- Appendix I: menu-making principles.
520 1 _a"An in-depth knowledge of menu planning is essential to building a successful foodservice concept. Fundamentals of Menu Planning, Second Edition offers a complete and thoroughly accessible review of the principles of planning a menu, from concept development and design mechanics to menu pricing and marketing issues." "Written by a team of authors who combine solid teaching expertise with real-world culinary experience, this book is ideal for culinary and hospitality management students as well as professional chefs who need strong single-source coverage of the basics of menu planning and management."--Jacket.
650 0 _aMenus.
_0http://id.loc.gov/authorities/subjects/sh85083733
650 0 _aFood service.
_0http://id.loc.gov/authorities/subjects/sh85050320
655 7 _aMenus.
_2fast
_0(OCoLC)fst01424061
655 7 _aMenus.
_2lcgft
_0http://id.loc.gov/authorities/genreForms/gf2014026127
700 1 _aWare, Bradley J.
_q(Bradley John),
_d1953-
_0http://id.loc.gov/authorities/names/n88106945
700 1 _aWare, Claudette L�evesque.
_0http://id.loc.gov/authorities/names/n2001001962
930 _a20081208
942 _2lcc
_cMX
_n0
945 _dJR
_e2001/06/22
_fJR
_g2001/06/22
946 _aOther US
999 _c124
_d124