TY  - BOOK
AU  - Bolwell,Campbell R.
TI  - Designer, creator, manager: the innovator's guide to successful product development 
SN  - 0582870887
AV  - TS171.4 .B64 1991
U1  - 745.2 20
PY  - 1991///
CY  - Melbourne
PB  - Longman Professional
KW  - New products
KW  - Management
KW  - Product management
KW  - Industrial design
N1  - chapter 1- ideas and their development; chapter 2- thinking it through; chapter 3- prelude to design
N2  - This book helps to bridge that chasm. Through the author's personal experience he leads you step by step around the obstacles and pitfalls to achieving that success
ER  -