TY  - BOOK
AU  - Evans,Martin
AU  - Moutinho,Luiz
TI  - Contemporary issues in marketing
SN  - 0333677749
AV  - HF5415EVA 
U1  - 658.8 21
PY  - 1999///
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -