TY  - BOOK
AU  - Baron,Steve;Tony,Conway; Warnaby,Gary
AU  - Conway,A.
AU  - Warnaby,Gary
TI  - Relationship marketing: a consumer experience approach 
T2  - Advanced marketing series
SN  - 9781412931212 (cloth)
AV  - HF5415.55 .B375 2010
PY  - 2010///
KW  - Relationship marketing
KW  - Customer relations
N1  - includes index; Includes bibliographical references and index
ER  -