Keat, Paul G &Young, Philip,K.Y.

Managerial economics : economic tools for today's decision makers / Paul G. Keat, Philip K.Y. Young. - Princeton, N.J. : Recording for the Blind & Dyslexic, 2003. - 1 sound disc :xviii;765 pages digital, mono. ; 4 3/4 in.

Originally published: Upper Saddle River, NJ : Prentice Hall, c2003. 4th ed.

Includes bibliographical references.

Goals of a Firm -- Supply and demand -- Demand elasticity -- Demand estimation -- Forecasting -- Theory of production -- Cost -- Linear programming -- Estimation of production and cost functions -- Market structure and output and pricing decisions -- Break-even analysis (volume-cost-profit) -- Special pricing practices -- Capital budgeting -- Risk and uncertainty -- Role of government in the market economy.

Distribution is restricted to RFB & D members who have a documented print disability such as a visual impairment, learning disability or other physical disability.

0130353353

GS696


Managerial economics.

H302.22KEA

338.5024658