Seufert, Eric Benjamin,
Freemium economics : leveraging analytics and user segmentation to drive revenue /
Eric Benjamin Seufert.
- xix, 233 pages : illustrations ; 24 cm
Includes bibliographical references (pages 227-228) and index.
9780124166905 (pbk. : alk. paper)
2013037659
Pricing.
Bundling (Marketing)
Marketing.
Demand (Economic theory)
Consumption (Economics)
Computer software industry--Case studies.
HF5416.5 / SEU
658.8/16