TY  - BOOK
AU  - Brennan,Ross
AU  - Canning,Louise
AU  - McDowell,Raymond
TI  - Business-to-business marketing
SN  - 9781473973435
AV  - HF5415.12 BRE
PY  - 2017///
CY  - Los Angeles
PB  - Sage
KW  - Industrial marketing
KW  - Case studies
N1  - Revised edition of the authors' Business-to-business marketing, 2014; Includes bibliographical references (pages 356-382) and index
ER  -