TY  - BOOK
AU  - Thompson,Arthur A
AU  - Strickland,A.J.
AU  - Gamble,John
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases 
SN  - 9780072969436 (hardback)
AV  - HD30.28 THO
PY  - 2007///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
KW  - Case studies
N1  - Includes bibliographical references and indexes; Part one- Concepts and techniques for crafting and executing Strategy; Part two- Cases in crafting and executing strategy;
ER  -