TY  - BOOK
AU  - Laudon,Kenneth C.
AU  - Laudon,Jane Price
TI  - Management information systems: managing the digital firm 
SN  - 9781292403281 (paperback)
AV  - T58.6 LAU
PY  - 2021///
CY  - Upper Saddle River
PB  - Pearson
KW  - Management information systems
KW  - Study and teaching
KW  - Programmed instruction
N1  - Sixteenth edition published 2019; Includes bibliographical references and inde; PART 1. Organizations, Management, and the Networked Enterprise -- Information Systems in Global Business Today -- Global E business and Collaboration -- Information Systems, Organizations, and Strategy -- Ethical and Social Issues in Information Systems -- PART 2. Information Technology Infrastructure -- IT Infrastructure and Emerging Technologies -- Foundations of Business Intelligence: Databases and Information Management -- Telecommunications, the Internet, and Wireless Technology -- Securing Information Systems -- PART 3. Key System Applications for the Digital Age -- Achieving Operational Excellence and Customer Intimacy: Enterprise Applications -- E commerce: Digital Markets, Digital Goods -- Managing Knowledge and Artificial Intelligence -- Enhancing Decision Making -- PART 4. Building and Managing Systems -- Building Information Systems -- Managing Projects -- Managing Global Systems
N2  - The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm  provides the most comprehensive overviewof information systems used by business firms today, while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies, which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills, such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions, new Video Cases, and a new Career Opportunitiessection building practical job-seeking skills
ER  -